Revenue at Nine's streaming platform Stan grew 12% to $206.4 million in the half year to December, with active subscribers nearing 2.6 million.
According to half year results released by Nine, ARPU (average revenue per user) grew 8%.
Costs grew 17%, mainly due to Stan Sport.
Ex sport, costs were up by about 14%, primarily reflecting the increased roll out of Stan Originals, and the launch of a number of new licensed titles, including the first titles from the new Sony output deal.
EBITDA (earnings before interest, tax, depreciation, and amortisation) of $18 million was marginally down on the same six months in 2022, reflecting a period of strategic investment– in Originals to build a long-term library asset, and in live content, primarily Sport, as a key differentiator to other streaming platforms in Australia.
Nine: Stan's content has continued to engage audiences over the period, with key licensed titles including Yellowstone, Gangs of London and The Resort supporting a growing slate of Stan Original series including Bali 2002, Poker Face and Last Light as well as two feature films, Poker Face and Christmas Ransom, and a new reality format, Love Triangle. Over summer, the performance of Stan Originals has been particularly strong with the latest season of Bump, Black Snow and Poker Face (the series) all ranking in the Top 10 shows across the last 12 months, while the feature film Transfusion made up the Top 3 films alongside Poker Face (the feature film) and Gold.
"Stan Sport continued to extend its consumer proposition, securing the rights to the Rugby World Cup and successfully broadcasting the Women's tournament, as well as the UCI World Championship cycling event in Wollongong. These sports complement Stan’s already strong line-up including domestic and international Rugby, UEFA champions league, Grand Slam tennis (including the recent AO renewal) and an emerging motorsport and fight sports proposition."
Stan numbers for the alf year to December 2022:
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