Seven West Media has appointed Jordan King digital sales strategy director from November 4.
Reporting to group managing director Gereurd Roberts, he will work with Seven’s sales and digital business leadership to define its future-focused go-to-market strategy, product portfolio, programmatic approach and tech stack.
King joins Seven from Nine Network, where he was director of programmatic and digital sales for three years.
He has also held senior roles at Unruly and News Corp Australia, and is a member of IAB Australia’s Executive Technology Council.
Roberts said he couldn't be more excited to welcome King to the team.
“He is widely regarded as one of the best digital sales talents in the country and will play a leading role as we accelerate Seven’s digital growth and ambitions,” he said.
“With the onboarding of both cricket and AFL digital rights later this year, alongside our unbeatable slate of premium on-demand content, it is the perfect time to bring Jordan on board.”
King said he is “tremendously excited” to be joining Seven as it continues to transition and evolve into a media business of the future.
“It is uniquely placed to capture audiences at scale in the Australian market,” he said.
“I couldn’t be prouder of my time at Nine and thank the individuals and organisation for seven fulfilling years.
“I’m energised at the opportunities emerging at Seven and across BVOD with the launch of VOZ Streaming and can't wait to get started.”
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