The Seedooh Verified Network has expanded to 31 publishers in Australia and New Zealand, with the addition of DOOH billboards for Gawk and Civic Outdoor.
Advertisers and agencies can instantly activate best practice, independent verification and campaign support for any booking with any Seedooh Verified Network, which includes OOH, cinema and stadia formats.
Tom Richter, Seedooh founder & CEO, said the business is thrilled to now include Civic and Gawk’s premium DOOH locations within the growing list of Seedooh Verified Networks.
“This growth exemplifies the industry's commitment to transparency as an essential element of OOH advertising," he said.
"Seedooh's mission is to deliver the most reliable, accurate and low-impact verification solutions, and the addition of Civic Outdoor and Gawk as Verified Partners underscores the growing industry-wide recognition of our platform's capabilities.”
James Course, director of Gawk Outdoor expressed their enthusiasm about the partnership, said Gawk Outdoor is the leading OOH provider in regional Victoria and is committed to delivering exceptional value to its clients.
"We have built our business being held accountable to local advertisers, who are seeing their campaign playback daily. It’s great to formalise that trust and accountability to all advertisers via the Seedooh data and reporting," he said.
Mark Buckley, GM of Civic Outdoor, said the OOH company dedicates all of its effort and expertise to getting campaigns noticed and delivering a return on investment for advertisers.
"We have always prioritized transparency and accountability and joining Seedooh as a Verified Partner reinforces our commitment to delivering measurable results to our clients," he said.
"We are excited to leverage Seedooh's technology to enhance confidence and provide even greater value to our customers across our growing network of over 40 Large format digital billboards across Melbourne, Vic regional, Adelaide and Sydney.”
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