Scooter wins Bupa pitch

By AdNews | 27 August 2024
 
L-R: Matt Strutte, Olivia Gatt, Luke Carson, Anna Hodgson and Pete Murphy.

Scooter, a Melbourne based integrated brand agency, has been appointed to the Bupa agency village following a  competitive pitch.

The win sees Scooter become a key agency partner for Bupa across all its Australian businesses, including health insurance, dental, optical, hearing, and aged care.

In response to the win, Scooter has bolstered its team with Olivia Gatt joining as associate creative director and Matt Strutte appointed as group account director, where his expertise in client management will be invaluable. 

Scooter CEO Anna Hodgson said the agency is incredibly proud to have the opportunity to further its partnership with Bupa. 

"The new contract extend Scooter’s longstanding relationship with Bupa that has flourished over the past nine years," she said.

"This is a true testament to our strong client relationships and our ability to offer innovative and impactful creative services that drive results for our clients."

Bupa Health Services GM of Marketing, Alicia Rieniets, said Scooter's "innovative strategies and retail marketing expertise" have helped drive a marketing transformation across the Bupa Health Services businesses. 

"This has greatly assisted with the growth of our Bupa Optical and Bupa Dental businesses," she said

“Integrating Scooter into our new agency Village aligns with Bupa’s goal to be the most customer-centric health care provider, ensuring consistency and added value for our customers.”

Scooter has a portfolio of clients including DuluxGroup, BMW and Asahi.

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