Ryvalmedia wins Hisense pitch

By AdNews | 7 February 2023
 
Simon Ryan and Joseph Pardillo; image supplied by Ryvalmedia.

Ryvalmedia has won the full media remit for Hisense Australia after a competitive review and pitch.  

The scope of work includes holistic media strategy, planning, and buying, across all channels, digital and non-digital.   

Hisense is aconsumer electronics and home appliance brand, offering consumers solutions across a growing range of product categories including TV and entertainment, refrigeration, laundry, dishwasher, and air conditioning.   

Ryvalmedia MD Joseph Pardillo said: "It’s a huge privilege to be reacquainted to a dynamic and world-class brand like Hisense Australia and its global reputation of producing high-quality home appliances, fuelled by the business’ 50+ years of innovation, intuition and dedication to enhancing people’s everyday lives.  

To have the opportunity now to work alongside Hisense to elevate their ambitions further within the new digital economy, is testament to the people and capabilities that we have assembled here at Ryvalmedia to partner with such forward-thinking brands.” 

Hisense head of marketing, Gideon Lui, said: “With our expanding product offerings across new and existing categories, it has never been more important to engage the right audience, at the right time.  

This is why we are excited to enter this partnership with Ryvalmedia to uplift the Hisense brand, to deliver excellence in sharing our exciting brand story and ultimately aid consumers in finding their perfect product fit for their lifestyle.” 

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