Carat, a dentsu company, has promoted Victoria general manager Richard Lehocz to managing director Carat Victoria.
Lehocz has been with Carat Melbourne for five and a half years, has an extensive background in media and digital advertising and has strong relationships with a wide array of clients and media partners in Melbourne.
Danny Bass, CEO media at dentsu ANZ, said Lehocz has helped pioneer a new way of working for Carat over the past few years.
"By forging a new path in delivering integrated client leadership for clients including Medibank across dentsu’s media, CX, data, analytics and marketing effectiveness capabilities," said Bass.
“This experience, coupled with Richard’s passion for leading people and expertise in helping clients drive growth through media and marketing, positions Richard extremely well to take Carat Victoria into its next phase of growth. Congratulations to Richard."
Lehocz said during his time at Carat, he has been consistently impressed by the breadth and depth of the capabilities it has both locally, and that they access from its global network and as part of the broader dentsu family.
"These capabilities excite me, but not as much as the team of passionate and happy people we have at Carat who deliver these solutions to our clients," he said.
"This gives me great confidence and excitement about our organisation and our future."
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