The ARN seesaw between WSFM and Kiis1065's breakfast shows is up again as WSFM's Jonesy and Amanda edged back ahead of Kyle and Jackie O's in the Sydney market, taking 9.9% of the audience – a 0.5 percentage point gain. Kyle and Jackie O dropped 0.7% share to 9.8%.
Kiis1065 lost share in youth audience dropping 1.9% in the 10-17 year old demographic but gaining and 3.3% on the 18-2 demo.
WSFM took the highest share of total listeners of the commercial stations with 9.5% share.
Kiis1065 took a 7.8% share of listeners SmoothFM took 6.7% share.
2GB, as ever, took the biggest share of all listeners over 10 with 13.2% share of radio audiences followed by the ABC 702 station.
In the drive time slot, WSFM made the greatest gains adding 0.7 percentage points to reach 9.4% share while Kiss dropped 0.6 percentage points to 8.4% share.
ABC702 took the greatest share with 12.7% of the audience, while while WSFM took the highest share of the commercial stations, gaining 0.7 percentage points – also the biggest gain.
Nova also gained 0.9 percentage points at breakfast reaching 6.7% share and but fell 1.1 percentage points in the drive time slot to 8.6% of listeners – the biggest drop. Nova96.9 was flat overall in listeners over 10, but gained 3.5% share in the 20-17 age group
WSFM stayed on top in weekend listening with 9.9% share and 8.3% share of weekend figures.Kiis1065 fell the most shedding 1 percentage point in weekday listening and 0.4 percentage points in weekend figures.
2GB dominated Monday to Friday listening with a 14.1% total share gaining 04% percentage points, as well as weekend listeners holding 10.2% of the market, despite seeing the greatest dip in share down 1.1 percentage points.
2UE was the biggest winner in weekdays and weekend listening gaining 0.9% percentage points and 1.5 percentage points respectively.
2GB held the biggest share in breakfast with 16% of the audiences and a 0.5 percentage point gain.
Melbourne: Rocksteady?
The Melbourne FM market remains tight with little daylight between the frontrunners. The latest audience survey data suggests a broadly stable market, with only mild swings between stations.
The AM stations remain out in front, with 3AW dipping slightly to a 13.6 share across all demographics. The ABC dropped 0.7 per centage points.
Fox FM still has a nose in front of the FM pack with a 7.8% share overall, but Gold closed the gap, picking up 0.4 percentage points to end up with a 7.6% share. A 0.5 percentage point spurt for Nova (now on a 7.3% share) and a similar fall for Triple M (to 7.1%) completed the pecking order reshuffle. Smooth dipped slightly to take a 6.4% share of the total Melbourne market, according to GfK's panel data.
Of the smaller stations, NEWSR made the biggest gains relative to its total audience, adding listeeners across all demographics bar the youth market.
Across all stations, the data suggests most movement in the evening sessions. In terms of demographics, the standout shifts were a big drop off in listeners aged 25-39 for Triple M, which shed around a third of its audience in that demographic, the panel data suggests, athough it attracted around 20% more listeners aged 18-24 and made gains in the 40-54 aged group.
Baby boomers appeared to switch from Smooth, with listeners aged 55-64 dropping by 3.1 percentage points, although it made slight gains across most other demographics, notably in the youth category.
Perth: Nova rising
ARN-owned Mix 94.5 won overall in Perth, but youth-oriented Nova Enetertainment-backed Nova 93.7 is slowly gaining ground.
According to the latest GFK figures, overall Mix won out with a 13.9% share of the overall market, followed by Nova with a 13.7% share on the back of a 1.2 point gain.
While Nova gained, Mix dipped by half a point.
Should the momentum continue in the same direction, Nova could parlay its dominance of the youth market into an overall win.
Nova won out in the 10-17, 18-24, and 25-39 markets with solid gains accross the demographics.
Mix skewed older, taking out the 40-54 and 55-64 demographics, despite a dip of 2 points in the former.
Mix still has a hold on the morning and afternoon slots, poulling 15.6 and 15.9% shares respectively, but Nova is starting to gain ground in the afternoon pulling 14.2% on the back of a 2.1 point gain.
Meanwhile ABC720 just edged Nova out for the breakfast market, but again Nova is closing the gap.
Nova took out the vital drive market, adding 1.2 points to 16.6% while its main rivals for the slot Mix and 6JJJ both lost ground.
It also gained ground in the evening where ABC720 still holds a lead, but the gap between ABC and Nova shortened from, 2.1 points to 0.8 points during the survey period.
Adelaide: ARN still calls the tune
ARN remains on top in Adelaide with Mix102.3 reaching 15.2 per cent of the audience share across demographics despite shedding 0.7 percentage points.
The battle for second place is heating up with ABC891 reaching 12.2 per cent audience share after a big gain of 1.3 points and Nova91.9 following closely behind at 11.8 per cent audience after gains of 1.4 points. FiveAA was pushed out of its former second place rating dropping to forth place with 11.1 per cent audience share.
However the tightest race is in breakfast, with Mix102.9 just shy of the top spot at 15.4 percent of the audience against ABC891's 15.9 percent audience share. Both made gains of 0.3 and 0.6 per cent respectively.
ABC's Triple J and Cruise1323 both had the biggest audience falls of 0.9 per cent each.
In breakfast, Triple J's continued its trajectory from the last survey period, falling by 1.2 percentage points, which was the biggest audience decline in the time slot.
In drive, Nova91.9 is pulling ahead of Mix102.9, gaining 2.9 per cent over the period to reach 15.5 per cent audience. Mix dropped 1.4 percentage points to 14.2 per cent audience share and a second place trophy.
Brisbane:
ARN has come out in front in Brisbane with its station 97.3FM leading overall, capturing 13% of the audience share despite losing 0.8 percentage points between surveys.
Nova 106.9 and ABC612 are locked for second with both stations receiving 11.5% of the audience share. Between surveys Nova lost 0.2 percentage points while The ABC gained 0.7 percentage points to tie for second spot.
ABC612 leads the breakfast race with 15.1% of the audience share losing only 0.1 percentage points between surveys. ARN came in second in breakfast with its station 97.3FM drawing 12.9% of the audience share, followed by Nova with 11.7%.
In drive it's a two station race with ARN and Nova doing battle. Nova lost 1.3 percentage points between surveys but remains on top with a 14.1% share, it is followed closely though by 97.3FM which is sitting on a share of 13.9%, down 1.2 per centage points. Triple M and Triple J picked up a chunk of those listeners.
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