Seamus Higgins has rejoined R/GA as chief creative officer for Australia.
Higgins will partner closely with Ben Miles who will continue to lead R/GA’s brand design and consulting practice across Australia and Asia.
Higgins was previously CCO for APAC at R/GA, before returning to London in 2022 to spend time with his family.
With more than 20 years’ of experience across three continents, he has built his career across multiple disciplines, on a love of creative solutions that don’t feel like advertising, and the uncompromising craft of their delivery.
Higgins recently partnered with Miles on R/GA Australia’s most impactful work, including A-Leagues, Timberland, Google Huey and We Are Warriors.
Michael Titshall, CEO of R/GA Australia, said Higgins has continually pushed the boundaries of creativity throughout his career.
"He is a rare creative leader who embraces diverse perspectives and capabilities, which results in consistently innovative work. He’s also a great human who lives R/GA’s values day in, day out," he said.
"This makes him the perfect CCO for us as we look to further intersect our practices across brand, comms and experience.”
Higgins said coming back to Australia was always a part of the plan for he and his family.
"The opportunity to rejoin the brilliant team at R/GA now, and help supercharge the momentum we kicked off together, is an opportunity I couldn’t miss," said Higgins.
"Brilliant, impactful work is all about collaboration. I’m excited to focus on the next era of growth opportunities that lie ahead and I especially can’t wait to partner creatively with Ben again. He’s an incredibly talented leader and inspirational human.”
R/GA’s executive creative director for Australia, Claire Waring, is leaving to pursue an opportunity at tech startup Mental Load, an initiative co-founded with her sister Elly Bartens to help ease the mental load for parents everywhere.
Titshall said they've been talking to Waring for some time about her desire to focus on her start-up initiative that’s close to her heart both professionally and personally.
"She has made an indelible mark on R/GA and we thank her for her creative leadership," he said.
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