Involved Media and Active International Australia have appointed Chris Thomas head of digital across both businesses.
Thomas has been consulting to Involved Media, an independent media agency, since last year. He now joins the agency full-time and will also work across Involved Media’s parent company Active International Australia, an independent corporate trade and financial solution business.
Thomas has previous experience as a digital marketing executive, most recently working as head of digital at Publicis Media for almost four years, until April 2021. He has also worked in senior roles at Zenith in Australia, OMD in Australia and the UK, and Integral Ad Science in the UK.
“Chris has made a great contribution to Involved over the past six months and I’m delighted to welcome him to his new role across both Involved and Active International,” says Involved Media and Active International Australia group managing director Sarah Keith.
“His appointment reflects our ongoing commitment to giving our clients access to the best people and the best expertise.”
Thomas is responsible for Active International and Involved’s digital, data and technology offering.
“It is great to be joining the Active International and Involved teams at such an exciting time,” Thomas says.
“Digital transformation agendas and strategies are more important than ever to drive the growth and sustainability of brands.
“There is great potential in our business model and I’m looking forward to working with the team to deliver the innovation and service that our clients expect.”
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.