Production agencies P2 Content Creators and DMC Digital merge

By AdNews | 3 June 2024
 
Marc Collister and David Flanagan

Australian video production companies P2 Content Creators and DMC Digital have merged more than 40 years’ of experience to launch full-service production agency Producible.

Under the new brand, the team of 30 specialists will service the combined portfolio of clients including Apple, Samsung, Disney, Breville, IGA, Microsoft, Best&Less and Fetch TV.

Led by managing director and partner Marc Collister and director of strategy and creative David Flanagan Producible sits at the intersection of thoughtful creativity and quality production.

Flanagan said clients consistently tell the same recurring frustrations - promises of quality and effective collaborations don’t always materialise, with content expectations falling short, without tangible results.

“At Producible, our deep, extensive experience equips us to tackle any brief head-on," Flanagan said.

"Having successfully navigated clients’ requirements consistently and effectively over the years, there is never a problem that is too big for our seasoned team.

"From the initial briefing to the final deliverable, we have demonstrable experience of getting the job done - right - every time."

Collister said he wants Producible to be recognised as a beacon of thoughtful creativity.

"Our clients recognise the intrinsic value of a full-service production partner who seamlessly marries ideas with flawless execution, time and again," Collister said.

“Our refreshed identity signifies a renewed commitment to our clients, both existing and new, ensuring that their needs remain at the forefront of everything we do.

"We are launching a club that invites visionaries, creatives, and producers to execute exceptional work. We're not a fleeting spark of brilliance; we're the bedrock of consistency and excellence."

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