Sydney-based men's lifestyle media company Man of Many celebrated its 10th anniversary with an event held at the harbourside location, Watersedge in The Rocks.
The celebration brought together 250 people, including personalities such as Tim Robards, Lincoln Younes and Andrew Redmayne, to mark the milestone.
Partnering with sponsors including Lamborghini, Ducati, Benriach, Penfolds and Seiko, Man of Many brought the event to life through unique activation spaces.
Attendees were treated to exclusive experiences such as a Benriach whisky-tasting lounge, a Penfold's champagne and oyster station, a Seiko car racing simulator with a fastest lap contest to win a watch, and outdoor displays of Lamborghini and Ducati vehicles in the forecourt. Harpist Jake Meadows and DJ/saxophonist/composer Sam Weiss provided musical entertainment to enhance the festive atmosphere.
Man of Many co-founder Scott Purcell, said it aimed to showcase the distinctive experiences the company strives to create through events, brand activations and experiences.
"Our 10th-anniversary celebration allowed us to achieve just that," said Purcell.
Frank Arthur, co-founder of Man of Many, said it's incredible to see how far the company has come.
"Man of Many started from a Sydney share house when Scott and I were housemates and now we're Australia's largest men's lifestyle publication," said Arthur.
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