Alliance Outdoor Media Group celebrated its first year of business last week. More than 200 clients celebrated in style at Café Del Mar in Sydney with the spectacular light show of Vivid providing a backdrop.
Alliance Group was founded by two Australian independent outdoor media professionals who saw a need for a more personalised and client-focused approach to outdoor advertising.
Daniel McConochie, national sales director of Alliance Group and goa Billboards, said the team are thrilled to be celebrating its first year of business success.
"Our mission is to provide our clients with innovative and effective alternatives for outdoor media solutions that meet their unique needs," said McConochie.
"We’ve been able to accomplish this by leveraging the collective expertise and unique assets of our members and working together to create powerful and memorable campaigns that deliver results.”
Alliance Group has worked with a diverse range of clients across a variety of industries, from local businesses to national and global brands.
Alliance, originally comprised of Civic Outdoor and goa Billboards, has expanded its network of members, welcoming new partners, Stream Outdoor and LUMO Digital who share the group’s commitment to exceptional customer service.
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