AdNews' first addition of L!VE for 2024 kicked off in Adelaide hosted at the Adelaide Festival Centre.
With an audience of 240, the half-day single stream conference AdNews gathered policy leaders, economists, marketers and agency heads to discuss the biggest opportunities, challenges and forces of change ahead.
The event saw SA Premier Peter Malinauskas open up about how he worries about the public's trust of media, as a result government's across the country need to invest in media, marketing and advertising skills to ensure a reliable democracy.
Read how Tourism Tasmania's ex-CMO Emma Terry creates good destination marketing and her plans for South Australia's new tourism direction.
Find out how Weber marketer, Starcom CEO, Foxtel Media and Quantcast are preparing for the death of cookies.
#L!VE Adelaide is powered by co-curators AADC, AMC. Supporting partners NINE, Quantcast and Foxtel Media. And associate partners TorchMedia.
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