UnLtd, the industry’s social purpose organisation, has appointed Philippa Moig CEO.
Moig joins UnLtd from Google, where she has been media leader ANZ since 2024, following senior roles at PHD, OMD, Carat, and Mediacom.
"My commitment to UnLtd stems from a profound understanding of the challenges faced by at-risk youth and what happens when they are unable to receive the support they need," she said.
"I’ve seen through personal experience and my work with many of the UnLtd charity partners, how impossible the cycle is to break, and how fundamentally important the role of UnLtd, and the wider industry is in changing these stories.
"I'm on a mission to be the catalyst for transformative change, together we can and must put our goodwill into action, and I can’t wait to get started."
She replaces Stephen Hunt who is pursuing other opportunities.
Moig is also a member of the MFA Diversity, Equity & Inclusion Advisory Council and volunteers for several UnLtd charity partners and campaigns. She is a strong advocate for equity and representation across diverse communities.
“Philippa brings an impressive mix of ambition, energy, leadership skills and demonstratable results in uniting our industry for social change," said Karen Halligan, chair of UnLtd Board of Directors
"She has shown unwavering tenacity and proactivity to land this role. It’s easy to talk about creating change but Philippa has demonstrated through her actions and results over the years that she is capable and committed to creating real change.”
Moig will begin her role as CEO on June 2, focusing on implementing UnLtd’s new cause-centric strategy, diversifying revenue streams, and enhancing the social impact of the industry.
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