PHD has secured the title of Nine's Agency of Origin for 2019, as the Omnicom-owned agency triumphed over the Independents.
The agency raised the shield in front of a packed crowd of media agency executives at North Sydney Oval last week, for the annual Nine Agency of Origin competition.
The contest is held by Nine for its respective agency partners in the lead up to the first NRL State of Origin clash this 5 June.
As with previous years, it was a closely fought competition with PHD triumphing over last year’s champions the Independents team (which consisted of representatives from Atomic 212, Frontier, Joy, Pearman and The M Agency media agencies).
PHD defeated the Indies 7-2 in a tightly contested game which according to the referees saw a number of "controversial tags and some very close calls on tries".
The semi-finals were also a battle royal with the Independents facing Dentsu Aegis Network, while PHD went head to head with Mindshare.
In the PHD v Mindshare semi-final the game featured an incredible intercept try by PHD Investment Executive Joseph Bunworth, who in the last 30 seconds scored his agency a game winning try, bringing the score to 1-0.
Joshua Laming, an account executive at PHD, was named man of the match.
The win by PHD sees them take the trophy of Agency of Origin from Independents who last year seized the title from Carat, who had held the title for three years.
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