Energy company Origin Energy has added independent agency Special to its creative agency roster, AdNews can confirm.
Origin has been working on an agency roster basis for some time which will continue to include M&C Saatchi, Houston Group, alt/shift/ and others.
Special was added to this roster about a month ago.
Special Australia partner and CSO Bec Stambanis said the agency is thrilled to be partnering with Origin.
"We are thoroughly enjoying working alongside such a progressive and collaborative team with shared ambition and values," Stambanis told AdNews.
M&C Saatchi has been working with the brand following a competitive pitch in January 2021.
Origin rebranded in 2018 with its first new campaign in 18 years, via TBWA, as part of a commitment to more sustainable and affordable energy plans for customers.
Atomic has been the brands media agency following a competitive pitch in 2016.
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