Independent digital marketing agency, Orchard, is opening a New York office.
Wai Kwok, managing partner at Orchard Sydney sighted that the pharmaceutical and healthcare companies that the agency works with, such as Pfizer and Nivea, span multiple countries.
“The solutions we have provided to our clients have never been limited to Australia alone" Kwok said.
"As we identify future opportunities of growth for Orchard, we felt placing teams in countries where we have strong partnerships with global clients was worth pursuing, with New York City being the first to open."
Orchard has appointed Clark Cohen as VP, group account director to be based in New York. A born and bred American, Cohen spent time in Australia working at Orchard and heading up the Zoetis account, before moving across to become a brand manager of Zoetis Australia.
He will be providing client service to Orchard’s existing accounts, while identifying and pursuing new opportunities for growth, one which the agency hopes to announce soon.
The agency will be looking for additional staff both from Australia and the US.
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