OMG Australia (OMG) has appointed Kim Hamilton to the newly created role of chief marketing officer.
She will lead a new marketing structure, bringing the individual OMG brands together to form one national community.
Hamilton will report to Peter Horgan, OMG ANZ CEO.
Horgan said the consolidation of the group's marketing and business development expertise was a critical next step.
"Highly respected by our people and clients, Kim brings together a dynamic combination of brand marketing and agency experience, positioning her as the ideal leader to drive this elevated function for OMG," Horgan said.
"I look forward to working closely with Kim as we enter this exciting new phase.”
Hamilton, with 10 years’ prior experience in brand marketing roles across Westpac and Optus, joined OMD Sydney in 2013.
Initially leading the performance group, she was promoted to the national executive team and progressed through three roles, most recently holding the position of group managing director.
"My focus will be on driving strategic growth initiatives that will supercharge our brands, elevate our business, and create meaningful value for our clients," Hamilton said.
"Reflecting on the past 11 years with OMD, I’m deeply grateful for the experiences and talented people who have shaped my journey.
"I’m eager to leverage this experience and collaborate with our exceptional brand teams to drive sustained success and further solidify our leadership position in the Australian market.”
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