OMD has launched a podcast series in partnership with NOVA Entertainment, The Balance of Busy, featuring conversations to inspire a healthy work life balance for professionals working in the media industry and beyond.
The concept for The Balance of Busy was borne during the height of the Covid-19 pandemic by The Voice Sydney team, OMD’s people-powered social committee, whilst exploring initiatives to promote a healthy work life balance to fellow OMDers during lockdown.
With the Australian media industry, along with many industries worldwide, managing the very real challenge of talent shortage, OMD remains focused on protecting the health and wellbeing of their people through a wide range of initiatives and importantly maintaining sustainable agency growth.
The Balance of Busy is a powerful platform that OMD believes many professionals in fast paced industries can benefit from during this time, and is making the podcast series widely available via NOVA Entertainment Podcast Network.
New episodes will be released each week with OMD hosts speaking to special guests who will provide fresh concepts and perspectives on how to achieve a healthy work life balance.
The first episode is available to stream from today and features Carlie Young in conversation with OMD’s Emily Smith, discussing Carlie’s journey to finding balance through Ontological Coaching.
Emily Smith, OMD’s national group interactive director and The Voice committee member, said; “The Balance of Busy is designed to put a healthy work life balance at the forefront of conversation, acknowledging how our industry is fast paced and, at times, stressful.
"The podcast introduces new ideas that challenge the status quo in a relatable, positive and thought-provoking manner to empower listeners to live happier, more balanced lives.
Amanda Watts, general manager at OMD Sydney, said: “It has been incredible to watch The Voice team create The Balance of Busy and completely own the process from concept through to execution.
"The Voice provides OMDers with the scope to make a real impact on the culture of our agency and their fellow team members. I’m incredibly proud that this team has also created something that will benefit many outside of our own agency during a particularly tough time across the globe.”
NOVA Entertainment’s head of agency sales Sydney, Rhys Mugdan, said: “We were thrilled to provide production and content advice to OMD on this important podcast addressing mental health and balance.
"The 1:1 medium provides the perfect environment for these personal and in-depth topics. Congrats to OMD on this work!”
Upcoming episodes of The Balance of Busy will feature Rory Warnock – performance and wellness coach, Chris Freel – group CEO, UnLtd. and Mood Tea and Taylor Svarc – head of digital, OMD Melbourne. More special guests will be announced soon.
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