Tim Pointer, Wendy Thompson, Melanie Spencer, Matt Rowe
New Zealand-headquartered independent advertising agency Thompson Spencer is expanding to Australia, with offices in Sydney and Melbourne.
Thompson Spencer already services clients in the Australian market including Wattyl, Seagrass Hospitality Group, Chartered Accountants and DoorDash.
Last month the agency merged with Reason to form one of New Zealand’s largest full-funnel independent agencies.
Thompson Spencer co-CEO Melanie Spencer said the agency's vision has always been to build one of the greatest modern ad agencies in the world.
"We’ve earned our reputation in New Zealand and proven our impact globally. Now, we’re ready to take on the Australian market with the same fearless, future-focused mindset," Spencer said.
"Setting up a base in Sydney and Melbourne allows us to deliver our bold creative vision directly to Aussie brands."
Thompson Spencer co-founder Wendy Thompson said Australia is a dynamic and thriving market and presents an exciting opportunity, as well as our Kiwi clients eyeing their own move into the market.
“Our ambition is to help brands dominate, not just participate. We do this by blending creative disruptors, media maestros and AI futurists to deliver bold ideas and real impact, leading advertising innovation across the globe," Thompson said.
Leading the Australian expansion is Olivia Thompson and Madison Trevella.
Thompson has relocated from New Zealand after working with Thompson Spencer for six years and will head up the Sydney office.
Trevella heads up Thompson Spencer in Melbourne working with clients such as Chartered Accountants, bringing local expertise and leadership to drive the agency’s presence in the Victorian market.
Thompson Spencer Australia business director Olivia Thompson said this is a major milestone.
"I’m excited to have the opportunity to shape the next chapter for us. We’ve already built great relationships with Australian brands and having boots on the ground means we can be more hands-on and in tune with the market," Thompson said.
"We’re here to deliver creative that challenges, strategy that sharpens and media that gets business results."
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