Nissan and Whybin\TBWA Group Melbourne have taken the Grand Prix in the 2014 Glossy Awards for the series of print ads for the Nissan GT-R.
Nissan's 'Speedometer' ads used visual cues including a music score, snippets of verse and a hurried signature to show how quickly the GT-R accelerates from 0 to 100 kpm.
For the full details and all the winners, pick up today's print edition of AdNews. Subscribe in print or get it right now on iPad.
The Grand Prix was judged by an AdNews panel, as was the category the Nissan ads appeared in. The judges for the other categories in the Glossy Awards were Dave Bowman and Matty Burton.
The Glossy Awards are sponsored by NewsLifeMedia, Pacific Magazines, Bauer Media and AdStream.
Other winners included M&C Saatchi for Baiada, VML Australia's ads for Australian Federal police Missing person pre rolls, and Clemenger BBDO's tinder themed work for Hungry Jack's. All the winning agencies win points that count towards the AdNews Agency Rankings. Round two of the 2014 rankings will appear in the next print edition of AdNews, out 28 November.
Best Print Ad:
Winner: The Egg, Baiada, M&C Saatchi
Finalist: Demonstrations in Lightness, Rollie Nation, VCCP
Best Print Campaign:
Winner: GT-R Speedometer, Nissan, Whybin\TBWA Group Melbourne
Best Digital Ad:
Winner: Missing person pre rolls, Australian Federal Police, VML
Finalist: Win Richard's Points, Virgin Australia, Clemenger BBDO
Best Digital Campaign:
Winner: The Whopper Seduction, Hungry Jack's Clemenger BBDO
Finalist: Zombie Followers, Foxtel, Clemenger BBDO
Brest print and Digital Campaign:
Finalist: Gourmet Traveller Institute, Harvey Norman, Bauer Media
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