Nine Upfront - Good Food Guide hats are back

By AdNews | 14 September 2022
 
A slide from the Nine 2023 Upfront. Image: Supplied

The Good Food Guide hats are back after being furloughed during the pandemic.

At the Nine Upfront 2023, the media group announced that the authority on Australian food and drink culture for more than 40 years will be publishing in November.

The Good Food Kitchen TV series returns for a second season in October, plus the Good Food events program will relaunch in 2023, providing brands with a dynamic cross-platform opportunity.

The Good Food Guide 2023 will be published in magazine format in November, with separate editions in NSW and Victoria.

More than 700 restaurants are being reviewed independently and anonymously to award one, two, or the pinnacle of three hats.

With the dining scene thriving again, the Good Food Guide will precede a new-look Good Food website with fresh content across its key pillars of recipes, reviews and restaurant news.

Advertisers will be able to maximise the high-impact, integrated power of Good Food through enhanced print and digital experiences, brand partnerships and live events.

Good Food Kitchen, hosted by favourite Good Food contributor Adam Liaw and renowned chef Danielle Alvarez, will screen on 9Now from October 11, with the eight-part series featuring irresistible recipes by Julia Busuttil Nishimara, Khanh Nyugen, Rosheen Kaul, Hugh Allen, Brent Savage and Josh Niland, among others.

Good Food Kitchen will also have its own digital destination on the Good Food website, featuring all the video and recipe content.

“Good Food retains its position as the most credible, trusted food media brand in Australia. No other brand is backed by the authority of The Sydney Morning Herald and The Age plus the power of Nine,” said Trudi Jenkins, publishing director of Food and Travel.

“Our audience is highly engaged with our quality content across all platforms. We are excited to continue to amplify the best food content in the country across digital, 9Now and print, as well as working with our partners on live events.”

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