Design, print and signage solutions provider Kwik Kopy, has launched ‘Project Facelift’ via Nibble Edge.
The campaign, building on the brand platform ‘We Make Possible’, underscores Kwik Kopy’s commitment to empowering businesses through impactful signage.
Kwik Kopy Australia national marketing director Panteha Jadidi said a strong first impression makes all the difference for small businesses.
“It can give them that distinct edge compared to their competitors,” Jadidi said.
“We want to equip small to medium enterprises with the right tools for a brand refresh and to garner their market’s attention.
“We are excited to see how these facelifts will positively impact their businesses.”
‘Project Facelift’ centres around a contest that offers five lucky Australian businesses the chance to each win a $5,000 signage makeover, plus weekly instant prizes.
Participants have to submit photos of their existing signage and explain why their business deserves a “facelift” to enter.
The competition aims to generate significant leads for Kwik Kopy centres as well as foster deeper engagement between the brand and the SME community.
Nibble Edge led the campaign, from concept to execution, across media and creative.
The campaign features a 30-second social video designed to capture attention and drive contest entries alongside targeted display advertising, digital video and social media.
Nibble Edge managing director Deepika Rodrigo said they're “incredibly excited” to have partnered with Kwik Kopy on ‘Project Facelift’.
“By bringing creative and media under one roof, we were able to develop a cohesive strategy that will not only drive tangible results for Kwik Kopy but also elevate their brand presence within the competitive landscape,” Rodrigo said
“We are confident that this campaign will make a significant contribution to Kwik Kopy’s continued growth and solidify their position as the go-to partner for businesses seeking powerful design, print and dignage solutions.”
The “Project Facelift” competition is open to all Australian business owners with a valid ABN and runs until the end of March.
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