Contextual-first digital advertising platform GumGum has appointed Niall Hogan GM for JAPAC (Japan, Australia, and Asia Pacific).
Hogan, leading a team of more than 100, will spearhead sales, customer success, and operational delivery of GumGum's media advertising business across Japan, Australia, New Zealand, Singapore, and emerging JAPAC markets.
He most recently served as the first APAC employee at Ogury, establishing the company as a privacy-first solution provider in the region.
He was also the first non-US hire at Integral Ad Science (IAS), where he played pivotal roles in launching and leading the business in the UK and later in Southeast Asia.
"As the industry continues to evolve rapidly, I aim to position GumGum as the ultimate choice for advertisers and agencies navigating this dynamic terrain,” Hogan said.
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