News Corp Australia has launched its second annual national education advocacy initiative with an expanded program.
Over the next six weeks, News Corp Australia's state-based mastheads will tackle critical issues facing the country's education system, present solutions and celebrate the hardworking educators making a difference to children's lives.
Kicking off the campaign is Best In Class, a five-day editorial series exploring the challenges our classrooms face which contribute to poor student outcomes and offering solutions to support education. The series explores the behaviour crisis in modern classrooms as well as a new behaviour curriculum, teacher shortages and resignations and the vaping problem.
Also released this week is Schools Hub, an interactive journalism tool featuring the NAPLAN performance of schools over the past five years to help parents compare and decide on the best schools for their children. An exclusive feature on Saturday May 4, incorporates REA data to help readers discover the school catchments you should buy in for the best results.
On Sunday May 5, Australia's Best Teachers returns to celebrate the nation's most inspiring and innovative educators. Students, parents and colleagues are encouraged to nominate their favourite educator to be profiled in state mastheads including The Daily Telegraph, Herald Sun, The Courier-Mail and The Advertiser.
This year, news.com.au is also supporting the Best Teachers campaign, alongside other titles including rural and regional news leader The Weekly Times, parenting website Kidspot.com.au and student site Kids News.
News Corp's national editor for 360 commercial, Louise Roberts, said after the success of its first advocacy campaign last year, News Corp is looking forward to hearing more stories about the life-changing difference inspiring teachers and principals make.
“We were delighted to make an impact with the Federal Government with Education Minister Jason Clare committing to a $10 million recruitment campaign #bethatteacher as a result of our push to elevate the status of and respect for teachers," she said.
“We’re grateful for the support of our Australia's Best Teachers partners this year, including Officeworks, Teachers Mutual Bank and Melbourne Archdiocese Catholic Schools, to boost this important campaign.”
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