News Corp and OpenAI have signed a multi year deal for the artificial intelligence player to use the global media group's premium content.
OpenAI has permission to display content from News Corp mastheads in response to user questions.
Robert Thomson, the CEO of News Corp, has been leading the charge among publishers to be paid by AI companies for the use of content to train artificial intelligence platforms.
Commercial details of the deal haven't been announced but market analysts have been factoring in such a deal into News Corp valuations.
The agreement could be worth more than $US250 million over five years, including compensation in the form of cash and credits for use of OpenAI technology, according to a report in News Corp's The Australian.
News Corp competitor The New York Times is suing OpenAI and Microsoft over use of copyrighted work by AI.
“We believe an historic agreement will set new standards for veracity, for virtue and for value in the digital age,” News Corp's Robert Thomson said.
“We are delighted to have found principled partners in (OpenAI CEO) Sam Altman and his trusty, talented team who understand the commercial and social significance of journalists and journalism.
"This landmark accord is not an end, but the beginning of a beautiful friendship in which we are jointly committed to creating and delivering insight and integrity instantaneously.”
OpenAI said the ultimate objective was to provide people the ability to make informed choices based on reliable information and news sources.
OpenAI will receive access to current and archived content from News Corp’s publications, including The Wall Street Journal, Barron’s, MarketWatch, Investor’s Business Daily, FN, and New York Post; The Times, The Sunday Times and The Sun; The Australian, news.com.au, The Daily Telegraph, The Courier Mail, The Advertiser, and Herald Sun; and others.
The partnership does not include access to content from any of News Corp’s other businesses.
OpenAI said News Corp will also share journalistic expertise to help ensure the highest journalism standards are present across the platform.
Altman said the partnership with News Corp is a proud moment for journalism and technology.
“We greatly value News Corp’s history as a leader in reporting breaking news around the world, and are excited to enhance our users’ access to its high-quality reporting.," he said.
"Together, we are setting the foundation for a future where AI deeply respects, enhances, and upholds the standards of world-class journalism.”
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