Yahoo7's Paul Bates joins REA
Yahoo7 national agency sales director Paul Bates has joined REA Group as the company’s national sales director for the business' media and content arm. Bates joins the company after almost three years with Yahoo7. He has also held roles at Fairfax and Pacific Magazines. Last year, Bates spoke to AdNews about changing the perceptions of Yahoo7 - read more here.
The Core Agency lands fintech startup
Fintech startup Spotcap has selected The Core Agency to manage its strategy and creative duties following an international creative pitch that included agencies in Germany and Australia. The Sydney independent will become the lead agency for Spotcap across Australia and New Zealand. Headquartered in Berlin, Spotcap is a Fintech lender that empowers SMEs to create and embrace growth opportunities by providing unsecured loans between $10,000 and $400,000. The business was founded in Germany in 2014 and opened its Sydney office at the beginning of 2015. It also has operations in New Zealand, the UK, Spain and The Netherlands. This latest win comes after The Core Agency announced it had won the Key Pharmaceuticals account.
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