TBWA Sydney retains Taronga Zoo creative
Taronga Conservation Society Australia (TCSA) has re-appointed TBWA Sydney as its creative agency, following a competitive pitch. TBWA Sydney was first appointed to the account in 2012. It will continue to lead the "strategic vision" of Taronga Zoo with an immediate focus on the launch of the new Sumatran Tiger exhibit, Tiger Trek.
YouTube influencer dies after stunt
Pedro Ruiz III, a 22-year-old aspiring YouTube star who lived in Minnesota, died Monday after convincing his girlfriend to fire a gun toward a book at point-blank range in front of his chest for a YouTube video. Monalisa Perez, his 19-year-old pregnant girlfriend, frequently posted prank and stunt videos with Ruiz and their family on their YouTube channel. The couple was hoping this dangerous stunt would boost their fame. Perez has been charged with second-degree manslaughter. She sent this tweet before the stunt:
Me and Pedro are probably going to shoot one of the most dangerous videos ever😳😳 HIS idea not MINE🙈
— Monalisa Perez (@MonalisaPerez5) June 26, 2017
Women’s Weekly editor-in-chief Kim Doherty exits
Bauer Media’s Women’s Weekly editor-in-chief, Kim Doherty has exited after just over a year in the role. Doherty joined Women’s Weekly in April last year following the exit of Helen McCabe after six years. Previously, Doherty worked as editor of kidspot.com.au and was editor-in-chief of Pacific Magazines’ New Idea for five years. According to the announcement from Bauer, Doherty resigned to take time out with her family and pursue new opportunities.
McCann Melbourne wins three-year creative services contract with WorkSafe Victoria
McCann Melbourne has secured a three-year contract to provide creative services for WorkSafe Victoria. The agency won the contract following an open market, two-stage tender process which began late last year. The new contract will begin on 1 July 2017. McCann will be WorkSafe's main advertising agency until 2020, under a non-exclusive contract arrangement. McCann replaces Shannon Company and whiteGREY on the account.
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