Stellar Concepts to launch H&M Sydney
PR firm Stellar Concepts has been appointed to launch the campaign and events for H&M's first Sydney CBD store, following a competitive pitch.
Stellar will be working with H&M's in-house PR team for the launch planned later this year.
The Freelance Collective launches in Australia
Freelancer database The Freelance Collective has launched in Australia creating a hub for freelance talent in 23 categories – including graphic designers, copywriters and creative directors - to find clients and advice.
The service allows freelancers to create their own profile page which includes information on their specialities, work history, links to their website and to other recent work.
The Freelance Collective has been founded by a small group of freelancers, who were constantly being approached by previous clients looking for freelance talent recommendations in similar fields. Its launch coincides with a rise in calls for freelance work in creative industries.
Ooh!Media readies for launch of 'The Bourke'
Ooh!Media is bracing itself for the launch of its 236m screen at Melbourne’s Bourke Street Mall called 'The Bourke' with the release of a teaser video.
The company is calling the screen Australia's biggest full motion, high resolution digital billboard noting that it “brings a slice of New York's Time Square to the culture capital”.
The billboard is part of Ooh!Media's signature collection which includes billboards in Adelaide's CBD, Perth's Mitchell Freeway, Brisbane’s Story Brides and three billboards on Sydney's Souther Cross Drive.
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