A free spot
When thinking about ads at the Super Bowl it's the all singing all dancing TV commercials that seem to be at the forefront.
With these slots comes the big brands that can afford to fork out millions for them. However, one digital out-of-home business, AdSemble, has decided to flip-reverse that trend by creating a special promotion for budding startups.
The business is offering an advertiser spot on a prime position billlboard that runs along the off-ramp from Highway 101 to the Super Bowl stadium. Sure it's not the big broadcast spot, but we're sure the winner won't quibble.
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