Ooh!Media makes new acquisition
Ooh!Media has announced its latest acquisiton, enteirng into an agrement to buy print and production company Cactus Imaging. The company specialises in the digital printing of grand, large and small format advertising for the outdoor industry.Ooh!Media CEO Brendon Cook says if it goes ahead, the acquisition will streamline cost and production for Ooh!Media when it comes to traditional, static assets.
“While digitisation of Out Of Home provides new opportunities to engage with audiences like never before, classic Out Of Home plays a critical role in brand building for advertisers, both independently and in partnership with digital assets,” Cook says.
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