Leigh Sales under fire for 7.30pm interview with Malcolm Turnbull
Leigh Sales has again been criticised for her interview style on last night's ABC's 7.30 – but this time it wasn't for being too tough on Liberal politicians.
Sales' 22-minute interview with Malcolm Turnbull has been attacked on social media for being too soft on the new Prime Minister, with The Australian claiming she used 'kid gloves' on the PM.
Sales has previously come under the microscope for her “aggressive” interviews with Tony Abbott and former treasurer Joe Hockey but was cleared of bias earlier this year by the Australian Communications and Media Authority.
This morning Sales hit back at her critics with a tweet of a cheat sheet for reporters writing about her future interviews. The tweet said: "Leigh Sales went too hard/too soft in her interview last night and she is a left-wing stooge/right-wing fascist. Her outfit was gross/awesome/reminiscent of a bag lady. Bring back Kerry O'Brien/Chris Uhlmann/the guy who play the piano with the puppet."
Fujitsu partners with iProximity for personalised customer content
Fujitsu has announced a partnership with iProximity, bringing together the former's digital media and content solution and the latter's proximity management and campaign platform to drive retail engagement and interaction.
The combination of mobile personalisation and tailored digital content in stores gives marketers a way to impact on customers where buying decisions are made.
Retailers, advertisers and marketers can deliver personalised content to smartphones, while simultaneously triggering brand and product information that appears on digital signage near the customer.
These tools can also integrate with CRM and ERP systems, in addition to stores' loyalty schemes.
A Fujistu statement said implementing these solutions closes the gap between online and in-store shopping experiences, and would enable " faster speed to market and greater customer engagement".
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