The industry-backed purpose-driven tea brand MOOD has won four awards at Australia’s premier specialty tea competition the Golden Leaf Awards.
With 620 teas in the running, the competition is judged by tea industry professionals in a blind taste test to determine the highest-quality and best-tasting teas commercially available in Australia.
MOOD's winning blends at the 2023 Golden Leaf Awards:
- GOLD in the highly-competitive functional and wellness (flavoured) category: "Get On Up" - herbal: flavoured, caffeine free
- SILVER: "Sweet Lullaby" - herbal blend, rooibos
- SILVER: "Happy Days" - herbal blend, fruit infusion
- SILVER: "Jolly Good" - black tea, best Australian single origin
Rachel Troy, general manager of MOOD, said this success is a win for the entire industry, everyone should be proud of and celebrate.
"MOOD is a true product of our industry and I’d like to thank everyone who has helped to bring it to life - from taste testing, branding, design, marketing, strategy and premium media inventory," Troy said.
“Being recognised by Australia’s top tea professionals with four awards for our expertly crafted teas is an incredible achievement and reflects our unwavering commitment to producing teas that not only taste exceptional but also contribute to a greater cause.
"We can now truly say we have really good brews that do good too!”
All profits from MOOD tea fund youth mental health programs, since its launch product sales have generated enough revenue to fund seven mental health programs, touching the lives of over 1,300 young people in under three years.
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