Nik Doble
GroupM media agency Mindshare has promoted Nik Doble to chief investment officer.
He joined Mindshare 18 months ago from OMD.
Doble will be responsible for the Sydney and Melbourne investment teams, working with GroupM chief investment officer Melissa Hey to oversee a client portfolio including Unilever, Foxtel, NAB and Nike.
Hey said Nik’s contributions are already driving value and outcomes for clients alongside strong strategic partnerships with publishers.
"He brings a wealth of experience and a forward-thinking, client-focussed mindset to this new role as CIO," Hey said.
"Nik’s ability to approach challenges with fresh perspectives and lead with purpose will undoubtedly drive Mindshare to new heights.”
Mindshare Australia CEO Maria Grivas said Doble has consistently shown what he does best – from driving strategic investment partnerships to further enhancing our Good Growth proposition.
"I thoroughly look forward to continuing to work closely with Nik and am excited to see him flourish in this new and exciting role," Grivas said.
Doble said he is honoured and excited.
"It’s been a privilege to work alongside so many incredible individuals and teams over the past 18 months expanding our partnerships in market and tackling the tensions faced by marketers," Doble said.
"I’m eager to continue building on Mindshare’s strong foundation and Good Growth proposition to drive greater success for our clients.”
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