MFA Awards open for its 25th year

By AdNews | 7 March 2024
 
MFA EX

The Media Federation of Australia (MFA) has launched the 2024 MFA media awards.

Member media agencies, clients and media owners can enter until May 3 to showcase work that lives up to the industry’s We Are The Changers purpose, demonstrating best-practice media thinking and long-term business growth for clients.

This year’s Awards will be celebrated with a black-tie gala dinner at White Bay Cruise Terminal in Sydney on September 19.

MFA Awards co-chairs Sophie Price and Chris Colter said celebrating the 25th anniversary of the MFA Awards is an important reminder of the value of this awards program.

"The only awards in our industry with a focus on the craft of media and media effectiveness in the work we do for clients," Price and Colter said.

"With categories ranging from Business Impact to Long-term Results, as well as media innovation and an ESG Award, our purpose it to recognise and champion thinking that achieves positive change and long-lasting business results for clients.”

The NGEN Award, designed to develop the skills and recognise the talent of young media executives with less than five years’ experience, will issue a separate call for entries in June.

Sponsors so far confirmed for the 2024 MFA Awards and MFA EX are:

· Grand Prix: Seven

· Platinum Sponsors: Meta, OMA, SBS

· Gold Sponsors: Ad Standards, OzTAM, Foxtel Media

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