The Media Federation of Australia has launched MFA People First – A Playbook for Leaders on Psychosocial Safety.
The guide is a collaborative, industry-wide approach to tackling the issue of psychosocial safety in the workplace.
Developed over 12 months with input from the MFA People Steering Group, agency leaders, and led by Select Wellness Australia Founder & CEO Martine Beaumont, the playbook provides tailored tools, frameworks, and insights to help leaders meet their obligations under Australia’s Work Health and Safety (WHS) laws, including Safework Australia’s Model WHS Act and state and territory regulations.
The launch of the playbook is timed to coincide with National Mental Health Month during October, and this year’s World Mental Health Day theme of ‘It’s time to prioritise mental health in the workplace’.
“The MFA People First Playbook was created in recognition of the critical importance of mental health and psychosocial safety in the workplace," said Linda Wong, director, people at the MFA.
MFA members are deeply committed to promoting mentally healthy workplaces and safeguarding their people from harm and harassment.
"By developing this playbook, our goal is to equip leaders with the necessary tools and insights to prioritise mental wellbeing, creating workplaces that not only safeguard people but also promote a culture of inclusivity and care.
“This unique resource is designed to be an essential guide for cultivating safe, secure, and thriving workplaces, uniting us in the mission to build an industry where every individual feels valued and empowered to succeed."
MFA CEO Sophie Madden emphasised the need for the entire industry to work together in fostering a mentally healthy workplace
“Creating a safe and thriving environment is a shared responsibility, and the broader industry plays a vital role in this effort," she said.
"That’s why the MFA Board decided to make the playbook and its curated resources accessible to everyone in the industry – because real change requires collective action.
"Our next step has been to engage with all stakeholders in our supply chain, including industry bodies, clients and media owners, to develop a Code aligned with the government’s guidelines on consultation, cooperation and coordination. We’re excited to launch this next month.”
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