Australian publication Man of Many has appointed former Medium Rare Content Agency national advertising manager Elliott Barsby as its commercial director.
Barsby will draw on expertise over more than 10 years in media and sales to lead the company’s commercial strategy, sales and partnerships division.
Barsby's considerable experience includes working across a number of travel and media brands including Australian Traveller, International Traveller, Foxtel, QantasLink and most recently Qantas Magazine and Travel Insider.
Barsby: “Over the years I’ve been impressed by Man of Many’s achievements and proven track record of delivering strong commercial results."
Man of Many’s co-founder Frank Arthur said: "We're thrilled to have Elliott on board as he brings a wealth of experience in developing long-term client relationships and implementing effective commercial strategies that benefit both clients and audiences alike.
“In 2023 we’ll continue to innovate and grow Man of Many by exploring new commercial opportunities that extend beyond the traditional offerings of a media publication. We’re excited to unveil a range of new initiatives such as expanding our e-commerce platform, rolling out a calendar of live events and unique experiences, releasing a new podcast catalogue and so much more.”
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