Cross-media reform delayed until 2016
The long-awaited discussion of cross-media ownership rules has been delayed until 2016 as the federal government takes on more pressing issues such as counter-terrorism and national security, The Australian Financial Review is reporting. Cabinet will not be discussing a submission on media reform by communications minister Mitch Fifield this week as planned. However it will meet the following week after parliament has finished sitting for the year, when it is expected that ministers will debate the proposals to scrap the reach and two-out-of-three rules.
APN backs radio and outdoor
Also in the AFR, APN News & Media's new chief executive Ciaran Davis is selling the message that the media company is heavily invested in radio and outdoor advertising, two of the strongest performing media in the sector, and not just in newspapers. In his first round of interviews since he succeeded Michael Miller, Davis stressed that more than 70% of APN's earnings in the first half came from its radio and outdoor advertising businesses.
Seven mulling life channel?
The Australian is reporting that Seven Network is contemplating launching a lifestyle channel to challenge those recently launched by its rivals SBS and Nine. According to The Aus, the network isn't 100% committed to the channel, however it is believed the network is in the market for lifestyle content ahead of a potential launch, which could be as early at January.
Zuckerberg warns against "junk food news"
Also in the AFR, former Facebook director of market development and sister of founder Mark Zuckerberg, Randi Zuckerberg has warned traditional media companies against a race to the bottom in order to satisfy demand for "junk food news". Zuckerberg explained that while people need “M&Ms in their diet” there's a big place in our society for strong, long-form journalism and publishers need to find a way to engage with consumers without being sensationalist.
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.