Sheryl Marjoram, McCann London’s CEO, is returning to Australia after two decades to become DDB Group Sydney CEO.
Marjoram’s role will span DDB Group agencies operating in the Sydney market, including creative agency DDB, digital agency Tribal, customer and data shop Track, PR agency Mango and healthcare specialist DDB Remedy.
“I plan to get a proper nap on the plane because when I land, it’s game on," she says.
"This new position demonstrates DDB’s deep confidence in the role brand will play in continuing to propel businesses forward. I’m looking forward to playing a part in that, alongside the wonderful people across DDB Group."
She starts in the new year.
DDB conducted an international search to fill the vacancy created by Priya Patel’s promotion to CEO of DDB Group Aotearoa New Zealand from managing director of DDB Sydney.
Andrew Little, DDB Australia and New Zealand CEO and president: “I am blown away by the calibre of talent and energy Sheryl brings to this role.
"She is a force of nature and world-class operator who will drive collaboration across the entirety of DDB Group Sydney, and give her all to our people, our work, and our clients.”
Marjoram spent time at The Campaign Palace in Sydney before moving to London in 2001 to work for Ogilvy & Mather, Crispin Porter + Bogusky, Mother, and Saatchi & Saatchi.
She joined McCann London in 2017 as managing director and was promoted to CEO two years later. McCann London’s client list includes Just Eat (known as Menulog in Australia), Wimbledon, Xbox, and Microsoft.
At McCann, Marjoram scored a number of high-profile account wins including Just Eat (which she retained when the company merged to become Just Eat Takeaway), TSB, and Pernod Ricard.
Marjoram also recorded stellar annual performances at Cannes, including a Grand Prix.
She is the McCann Worldgroup UK Chairwoman for Conscious Inclusion.
The agency last week announced Stephen de Wolf would be joining as national chief creative officer.
DDB this month promoted David Jackson to national executive creative director of Tribal, announced eight new DDB Sydney creatives and hired Psembi Kinstan as group executive creative director and Matt Pearce in Melbourne as head of planning.
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