M&C Saatchi Sport & Entertainment has appointed Harrie Jack creative lead.
She has spent the last four years building and running creative teams at Magnum & Co, and most recently Hello Social.
She built the Converse All Stars influencer campaign, where she brought to life the Converse brand mission through Gen Z specific creative and content collaborations, as well as GoDaddy Office Anywhere to promote its partnership with Microsoft Office 365.
“For me, it’s key that the work I do has purpose, and so joining M&C Saatchi Sport & Entertainment - a team built on connecting brands to audiences through their passions - felt like a natural fit.
"Having the opportunity to create work that drives emotion and action is an incredible opportunity and I can’t wait to hit the ground running with some big and bold thinking in 2022,” said Harrie Jack.
Krystyna Frassetto, Managing Director at M&C Saatchi Sport and Entertainment: “Having Harrie join our team is a coup!
"Her love of sport and culture, combined with her nuanced understanding of how to create interesting and engaging stories across all platforms, is a huge advantage for us as we ramp up for a big year ahead. I’m so pleased to have her as part of our new look team, and together, create memorable and impactful work for our clients."
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