M&C Saatchi has hired Steve Coll as group chief creative officer AUNZ.
He has served for the past four years as Meta's head of creative shop for Australia and New Zealand.
He replaces Cam Blackley who departed after almost six years at the agency.
Coll has more than two decades of experience in world-class agencies including Leo Burnett, AMV BBDO, Havas, Droga5, and With Collective.
“For many reasons, this Group CCO role at M&C Saatchi feels absolutely right, and I am delighted to be joining. I’ve long admired M&C Saatchi’s ability to consistently create lasting brand platforms with some of the best marketers in the country," he says.
“I am looking forward to bringing my Meta experience to the Group’s diverse expertise in strategy, creative, media, design, UX, production and PR.
"They have been steadily connecting these fundamental capabilities which excites me because, in my experience, gathering diverse skills around big ideas can be absolutely transformative. Not only do creatives want this, clients want it too. I can’t wait to get started at M&C Saatchi working alongside the highly-talented local leadership team.”
Justin Graham, group CEO, M&C Saatchi APAC, says Coll is a rare gem, possessing a unique blend of skills and an exceptional leadership style.
"As a truly modern creative leader, Steve brings invaluable experience from both integrated and digital agencies, and the media realms," says Graham.
"His ability to unlock creativity from every angle aligns perfectly with our vision.
“Clients today seek holistic brand experiences, and Steve will play a pivotal role in creatively integrating our end-to-end Group capabilities, merging impactful storytelling with data, technology, and media.
"We know he will resonate across our clients, ushering in a fresh approach and an inclusive culture to our Group agencies”.
Coll joins the agency at the end of the month.
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