The Australian Recording Industry Association (ARIA) has revealed the nominees for the inaugural best use of an Australian recording in an advertisement awards.
The winners will be announced at the 2023 ARIA Awards on Wednesday, November 15 at the Hordern Pavilion.
Nominees for Best Use of an Australian Recording in an Advertisement (under two minutes)
72andSunny / Google / Baker Boy - Helping You Help Others
M&C Saatchi Sydney / Tourism Australia / King Stingray - Come and Say G’day
The Brand Agency / Tourism WA / Empire Of The Sun - Walking On A Dream
BRING Agency / Wild Turkey / Matt Corby - Music 101: Trust Your Spirit
Nominees for Best Use of an Australian Recording in an Advertisement (over two minutes)
INNOCEAN Australia Pty Ltd / Australian Marine Conservation Society / John Williamson - Voice of the Sea
Bolster Group / Sims Sessions / Becca Hatch - Blessed
M&C Saatchi Sydney / Tourism Australia / King Stingray - Come and Say G’day short film
BRING Agency / Vodka Cruiser / The Veronicas - The Solo Project
The awards were introduced following the announcement of Our Soundtrack Our Ads, an extension of the existing Our Soundtrack Our Stories, which was launched in 2021 to promote the use of Australian music across the business and media landscape.
The nominees were determined by seven judges across the advertising and music industries: Beth Appleton, CEO at Jaxsta Music; Eric J Dubowsky, ARIA and Grammy-winning producer; Holly Rankin (aka Jack River), artist and founder of Our Soundtrack Our Stories; Justin Graham, group CEO at M&C Saatchi AUNZ; Libby Minogue, CMO at Virgin Australia; Madeleine Stockwell, marketing manager at Smirnoff; and Mohamed Komba, senior director, A&R Australasia, at Warner Music.
Annabelle Herd, ARIA CEO, said the association is thrilled to see such a wide range of agencies and heavy hitting clients participate in the ARIA Awards’ first acknowledgment of the important role advertising can play in the careers of Australian artists, and the creative talent and clients who facilitate those opportunities deserve recognition on Australian music’s biggest stage.
“Congratulations to all the nominees and thank you for your support of our outstanding homegrown talent," Herd said.
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