Per Tinberg and Lee Stephens.
Lee Stephens today launched Meerkat Media.
Executive chair Stephens, a former CEO of ASX listed Emitch Media, is joined by Per Tinberg as the agency’s managing director.
The agency launches in Sydney with four key staff and clients, including a financial services brand, soon to be announced.
“The reality is consumers now engage with content across multiple channels simultaneously, making traditional audience tracking methods obsolete," said Stephens.
"Meerkat focuses on creating standout moments that inspire audiences to follow and engage with brands. By tapping into what makes each brand unique, we build media moments that not only capture attention but also generate actionable results.
“Meerkat Media integrates cutting-edge technology to design smarter, data-powered media strategies. The platform gathers and analyses data from various sources—internal sales, media performance, or trusted third-party providers—to create predictive and practical campaigns. Meerkat’s mission is to transform raw data into insights that deliver measurable impact for its clients."
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