L&A Social has extended its partnership with sparkling wine producer Henkell Freixenet to produce digital content across international markets.
The Sydney independent social media strategy and implementation agency, which has worked with Henkell Freixenet on Henkell since 2013, will continue to handle social media management, content creation, campaigns, influencers and media in both Australia and Canada.
André Bacon, senior marketing manager, Henkell-Freixenet Australia said: “After meeting with several social agencies over the past few months, L&A exhibited strong knowledge of our brand and our needs, and has a proven track record of delivering incredible results.”
Gina Lednyak, founder and CEO at L&A Social said: “It is a real testament to the talent within the agency that we have not only been reappointed by Henkell-Freixenet in key markets of Australia and Canada following a competitive international pitch, but our relationship has been extended across digital content production globally.
The extended partnership and reappointment by Henkell Freixenet follows Volkswagen reappointing L&A Social in March to manage end to end social media activity for their Passenger Vehicles brand following a four agency competitive pitch.
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.