Kurt Burnette, the former chief revenue officer at Seven, has joined Cre8tive AI studios as chief commercial officer.
"After 30 years in media, I’ve been fortunate to experience and learn from many different approaches to the way premium video content for entertainment, news and sport is created, consumed and monetised," he said.
"One of my key passions has been the exponential role technology and innovation plays in the new ways of thinking, working and getting results. AI and its all-encompassing game changing capabilities is at the heart of it all.
"I’m therefore hugely excited to take my skillsets and apply them to Cre8tive AI studios."
He said the Cre8tive AI team combines the latest AI tools and coding to deliver solutions for content and AI agents.
"We’ve already worked on some fascinating projects helping customers land their creative ideas with impact and create significant efficiency in time and money whilst increasing quality and results," he said.
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