Independent digital agency Juicebox has joined a cohort of organisations that sponsor marketing science business Ehrenberg-Bass Institute.
The Ehrenberg-Bass Institute, globally recognised for its research on marketing effectiveness, will provide Juicebox with valuable knowledge and insights to drive the strategic development of its solutions.
Juicebox co-founder and brand director Joel Pember said through this sponsorship, the agency will sharpen its thinking and solutions with the latest consumer insights and behavioural science.
Ehrenberg-Bass Institute director professor Byron Sharp thanked Juicebox for being the newest member of its sponsor family.
"We’re excited to see how the scientific insights we provide might enhance their work," Sharp said.
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