Jonathan Betts has been appointed executive director, commercial growth and product strategy, at Nielsen Media Australia.
He has more than 20 years experience at both digital and full service media agencies, with expertise and insight into advertisers across categories such as financial services, technology, automotive, government and retail.
Monique Perry, managing director - Nielsen media, sports & entertainment: “I have worked with Jon for many years now and always valued the way he has challenged the team at Nielsen to drive better outcomes for his clients. We are thrilled to be working with such a respected and collaborative expert who will help us reinvent and recharge our commercial offerings and relationships with media agencies, media owners and global platforms.”
Betts: “In the last 10 years of dealing with Monique I have always respected her integrity, her commitment to the industry and how she has continuously evolved the Nielsen offering. Over this time Nielsen have been consistently solving the hard problems for agencies and advertisers and their technical expertise is unparalleled. I am thrilled to get the opportunity to work with Monique and the team at Nielsen to drive innovations that solve the problems people care about and amplify the voice of Nielsen in the market.”
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