IVE pivots with hygiene and PPE range

Chris Pash
By Chris Pash | 21 September 2020
 

Marketing, communications and printing group IVE has launched ivolve, its expanded hygiene and personal protective equipment (PPE) offering designed to help businesses return to the workplace safely.

The offering already provides products such as face masks, hand sanitisers and anti-bacterial wipes to many of Australia’s largest businesses including Vodafone, Qantas and Diageo.

"We identified an opportunity at the beginning of COVID hitting in March," says Phill Oliver, GM premiums and merchandising at IVE.

“Our clients, and many critical services including our armed forces, aged care workers and frontline health workers, were desperately needing hygiene and PPE solutions to help keep their people safe.

“By combining our local and offshore sourcing expertise, and integrated logistics services, we could provide a compelling solution for our clients.

“With all stock stored in our Australian facilities we could quickly support the critical requirements of our customers, particularly when continuity of supply was impacted by their incumbent supply chain. Importantly, all our products have passed global testing requirements." 

The initiative is led by consultant, Shylie Smith, with more than 11 years in the hygiene and health sector with brands such as Kimberly-Clark Professional and BUNZL. 

“I’m extremely proud to be joining an offering that’s supported some of our most critical services and businesses over such a trying time as the last few months,” says Smith.

“I look forward to helping more people stay safe and return to some semblance of normal life as soon as possible.”

Cliff Brigstocke, CEO of production and distribution, says IVE pivoted early. 

“We’ve managed to get on the front foot and provide something most businesses and critical services are asking for, and will continue to need help with moving forward. In the last few months we’ve sold millions of hygiene and PPE products to these sectors, and this is just the beginning,” he says. 

“As people look to return to the workplace in some shape or form, they will need to do so safely and we’re here to support them in doing that. We have all stock on the ground here in Australia and it’s ready for immediate delivery”.

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