iProspect promotes Bonnie Dodemaide to head of digital

By AdNews | 30 January 2025
 

Bonnie Dodemaide

iProspect, a dentsu company, has promoted national digital performance lead Bonnie Dodemaide to head of digital.

Dodemaide has been with iProspect for over a decade.

iProspect national managing director Marcelle Gomez said Dodemaide is one of the most passionate people at iProspect.

"She cares deeply about our team, our clients, our business, and our industry," Gomez said.

"She is a wonderful leader, an ardent advocate of digital excellence and innovation, and has a thirst for learning and knowledge that she shares with those around her.

“I am so proud of Bonnie and am excited to see her continued growth and development as she takes this next career step at iProspect.”

Dodemaide said she is extremely proud of how the agency's digital and data expertise.

“I am delighted to step into my new role and lead the evolution of our agency product," Dodemaide said.

"We will continue to push what is possible and strive to leverage digital - and our performance mindset more broadly - to accelerate client brand and business growth.

“Ours is a formidable digital team, packed with incredible talent, and it’s my ambition to create an environment that doesn’t just deliver innovation and exceptional results for our clients, but is also a safe and enjoyable place to build a career.”

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