Indago Digital elevates Darren Friel to head of SEO

Tayla Foster
By Tayla Foster | 13 October 2022
 
Darren Friel

Indago Digital has promoted SEO director, Darren Friel, to head of SEO.

Friel will lead the team on accounts such as AAT Kings, Ondeck, Travelex and Boost Mobile. He has over 10 years’ experience as an SEO specialist, and under Friel's leadership, the team will continue to deliver best-in-class SEO strategies that fuel growth for Indago's clients.

Indago Digital's founder and managing director, Gary Nissim, said: "Darren is a not only a very capable and strategic SEO specialist, but he's also a natural leader.

"In his new role he'll be responsible for developing the team's skills, mentoring junior members and fostering our culture of continuous improvement. We're delighted to give him the opportunity to take the next step in his career".

Leigh-San Mo, Indago's current head of SEO who has been with the agency for over four years, is heading back to Perth to take up a client-side role.

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